A Yogi's Guide to Marketing: Get Confident with Social Media Creating Purposeful Content (in person)

Sunday, 23 January • 14:00 - 16:00
Gillian McGhee

Description

Join yoga instructor and experienced marketeer Gillian (The Glasgow Yogi) for a 2 hour workshop on getting confident with creating social media content. This workshop will equip you with practical tips and advice on creating authentic social media content in line with your yoga business.

This workshop will cover:
- A short yoga practice led by Gillian
- Creating purposeful content that's authentic and goal-driven (covering cultural appropriation, staying on the right side of GDPR, sharing other people's content)
- Writing for social media (what to say, how to say it, and how long your posts should be)
- Challenging the algorithms (when to post, how often to post, what to post)
- Maintaining content creation (who has the time?! Tips for success and preventing content gaps)
- Paid advertising (is it worth the investment? Where do you start?)

This workshop is designed with yoga teachers in mind but is open to any small business or holistic business owner. If you have any questions about joining us please email Gillian at theglasgowyogi@gmail.com

Workshop investment £30. To book please purchase a Workshop pass in MomoYoga and then book your slot. *Please remember to book your slot after purchasing your workshop pass as in person spaces are limited*